PARAISO Miami Swim Week
May 28, 2025 - Jun 01, 2025
PARAISO Miami Swim Week is returning for its 21st edition, transforming South Beach into a global runway for sun-drenched style. From sculptural one-pieces to barely-there bikinis, the five-day fashion showcase will bring the latest in swim and resort wear to Collins Park, complemented by a slate of exclusive events. PARAISO has become the definitive swim and resort wear showcase in the United States, and the 2025 edition is expected to draw more than 30,000 guests from over 60 countries to Miami Beach to celebrate the next wave of global fashion.
At the center of the action in the PARAISO Fashion Tent, over 15 designers — both established and emerging — will debut their resort and swimwear collections. Featured names include Oceanus, Monday Swimwear, Leslie Amon, Oseree, Agua Bendita and Azulu along with Miami favorites Luli Fama and SIGAL.
VIP Access And General Admission
PARAISO Miami Swim Week offers ticket options designed for both industry insiders and fashion enthusiasts. The VIP Experience provides premium access to 12 runway shows from May 29 to June 1 at the Collins Park tent. Benefits include front-row seating, a professional photo in your prime spot, concierge service, unlimited cocktails, access to the VIP Lounge and an invitation to the exclusive Miami Swim Week Closing Party.
For flexible access, the Single Day Pass includes standing room admission to three runway shows, while the Four Day Pass allows entry to all 12 runway shows. Programming will spotlight a new wave of design talent, including Maaji, Dippin’ Daisys, Kulani Kinis, Cupshe and Salty Mermaid.
HistoryMiami Museum’s Fashion Retrospective
HistoryMiami Museum is setting the tone for the show with the exhibit “Waves of Style: Swimwear Through the Decades,” a retrospective tracing the evolution of swim fashion and its cultural impact. Now through October 5 in Downtown Miami, the exhibit offers a curated look at how swimwear has reflected changing eras of design, identity and pop culture. It’s a timely lead-up to Swim Week.
By: Cristina Sorondo | May 13, 2025
Image courtesy of PARAISO